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Description

Going into an interview without having researched the company is one of the most common and most avoidable mistakes candidates make. This assignment walks you through a systematic research approach and asks you to practice on camera.

Learning Objectives

By completing this assignment you will be able to:

  • Apply a structured research process to prepare for a specific interview
  • Synthesize company research into a confident on-camera answer
  • Demonstrate professional video presentation skills using OBS

Steps

  1. Watch: Interview Prep Series, Part I: Conducting Research for the Interview (YouTube).
  2. Use the job from your cover letter (or any role you are targeting). Spend 20-30 minutes researching the company: their website, recent news, social media, clients/portfolio, and employee reviews.
  3. Open OBS and record yourself answering in 60-90 seconds: ‘Why do you want to work for this company?’ Your answer should be purely about the company, assume your skills have already been discussed.
  4. Upload to your school YouTube and submit the URL here.
  5. In the Canvas text box, write the company name and job title for your instructor’s context.

Example

A strong answer is specific enough that it could not apply to any other company:

✗ Weak: “I’ve always been passionate about animation and your company makes great work.”
✓ Strong: “I’ve been following Polygon Pictures for a few years, I’m particularly interested in their rigging approach on Blame! and the technical animation in their Netflix projects. I read an interview with their animation supervisor about the pipeline and it’s exactly the technically rigorous environment I want to work in.”

How to Submit

Submit your YouTube URL and the company name/position in the text box.