Module 3 · Recipe: Grids and Hierarchy
Recipe Step 3: Scale
Objectives
- 3.3 Apply one hierarchy variable at a time (leading, kerning, weight, case, scale) and explain how each changes what reads first. (Course Competency 2; Apply)
This assignment measures Module Objective 3.3, which supports Course Competency 2.
Overview
Scale is now available, in addition to weight and case.
Instructions
- Same 8 by 8 page, same grid, same typeface. Add scale.
- Black type on white, never stretched.
- Make two designs that look nothing like the first four.
Turning it in
- Post your work to #avc183-graphic-design-1 on Discord as PNG or JPG, with alt text, by noon the day before the due date.
- Comment on three classmates’ posts. Each comment names one design principle (or, in Module 4, one brand rule) and points to where it appears in the work.
- Screenshot your post and your three comments and compile them on one Miro board.
- Submit the Miro screenshot to Canvas by noon on the due date.
AI use
No AI use. Log “No AI used.” Record every use in your AI-use log. Gemini is used only with your Maricopa account.
How it is scored
| Criterion | Objective | Points |
|---|---|---|
| Scale used purposefully for hierarchy | 3.3 | 3 |
| Grid, format and typeface held | 3.3 | 2 |
| Two designs distinct from all four earlier | 3.3 | 2 |
| Type never stretched | 3.3 | 1 |
| Discord post with alt text, three principle-based comments, compiled in Miro | 3.3 | 2 |
| Total | 10 | |
Due
Post to Discord for critique: Wednesday, February 24, 12:00 p.m. Arizona time
Due in Canvas: Thursday, February 25, 12:00 p.m. Arizona time
Hard close: Friday, February 26, 12:00 p.m. Arizona time. Work submitted after the due time and before the hard close loses 10 percent. Nothing is accepted after the hard close.